A successful digital strategy is based on a correct analytics setup of your website and your business.
Complete company analysis
A complete company analysis and audit includes your site and campaign research to understand your industry clearly. It also determines your current position within your marketplace versus your main competitors.
A thorough audit identifies and rectifies any potential obstacles to the performance of your website and helps build the foundation for your wider digital marketing efforts. The complete analysis provides comprehensive design recommendations, content marketing strategies and a plan that supports your business needs and objectives. It also allows us to set and define appropriate aims and goals, which are important in your personalized marketing campaigns.
We work closely with our clients when establishing goals and objectives for their online activity. Our team of experts uses a wide range of industry-tested tools, resources and techniques to analyse your business, customers and competition accurately. At the end of our analysis and audit, we submit a comprehensive report on our findings, including clear and informed recommendations about the next steps.
Ongoing performance strategy
The information in our reports gives you complete transparency and can subsequently enhance your ongoing performance-optimizing strategy.
Projects optimizing behaviour
We’re able to plan projects effectively while optimizing behaviour via enterprise technology. All are tailored to be as effective as possible to meet each of our clients’ business needs and commercial objectives.
We offer real-time analytics, in-page analytics, market analysis, content auditing, competitor auditing, customer auditing, and influencer analysis. We also create “personas”, which is an effective way to understand the needs of your users while prioritizing the features and functionality of your personalized strategy for success. Some useful features within our analytics program include custom filters, automated tasks, event tracking, funnel visualization, assisted conversions, visitor flow, reverse goal paths, and many more services, depending on what your company requires.